Visit to the Barra de Ferro workshop

On Monday, 9th October, the students from the Master in Graphic Design visited the printmaking workshop in EINA Barra de Ferro Arts Centre.

Once there Lluc Massaguer, professor of Graphic Arts, and Esther Aguila, the workshop mistress, taught them step by step the process of screen printing. The screens were coated with photosensitive emulsion, then dried and exposed to light, washed out with a pressure washer, and in the end the students had a chance to print the designs on all kinds of mediums: paper, cardboard, fabric, etc.

Screen printing is a technique full of possibilities: you can use it on many different surfaces, getting very interesting results.

Barra de Ferro is not only a workshop but also an exhibition hall. You can find it in Barra de Ferro Street 2, open Monday – Saturday from 4pm to 8pm.

 

 

 

Start of the school year and Rai Llopart’s visit

On September 26th started a new school year in Eina’s Master in Graphic Design, made up of 26 participants this time.

Shortly after, the students receive a visitor as part of the program of the Graphic Arts subject: it’s no other than Rai Llopart, from the Atlantis company, who came to teach a masterclass on types of paper and printing systems.

Rai talks about both basic concepts of the sector and very specialized procedures. Some of the topics commented are the differences between coated, uncoated and fine papers; the properties of dry and liquid toner; UV inks and varnishes; or techniques like embossing or stamping.

The lecture was filled with examples, some of them being screened and some others being touched thanks to numerous paper samples. The students have now a lot of new options to consider for their forthcoming projects.

If you are interested in Antalis (specialists in paper distribution, packaging solutions and visual communication aid) you can visit their website here.

 

 

Nombres de guerra, Laia Gabriel’s Final Master’s work.

Women’s literature has its own universe and, beyond the discrimination that women often suffer in several areas of their life, many woman writers have worked to win universal consideration. For this reason, this project aims to show and bring the literature made by women to an audience interested in both literature and editorial design.

In this project can be appreciated a compilation of 8 writers from the late nineteenth century who were forced to change their feminine identity into masculine. These writers, for being able to publish their work, they had to signed with a male pseudonym, and consequently, they were known by this name.

 

Study UX / UI of the experience of reading news online, Jóse Navarro’s Final Master’s work.

In the present time, humanity has the widest access to the information that has ever been received, nevertheless each time is more frequent to hear voices from diverse areas of the knowledge, talk about the ‘age of disinformation’ or neologisms such as ‘Postruth’ and ‘infoxicación’. Setting aside objective facts to appeal to the emotions, beliefs or wishes of the public has been become the end of the media. This is a global issue and needs to be addressed from all disciplines that intervene in the act of communicating news.

One area that I find relevant is the interaction design, directly related to the emotional in the reception and assimilation of the news. It is a key role of digital design to
clarify the presentation of information in the midst of this chaos, both mediatic and communicative. This research project will focus on the particular experience of reading an online newspaper. Redesigning the interface and information architecture. The conclusions will be applied to an existing product, to show an end result.

Júlia Valldolitx, Catàleg de Patrimoni en Perill

Catàleg de patrimoni en perill, Júlia Valldolitx’s Final Master’s work.

This project aims to put together a heritage catalogue and prepare its publicity campaign within the context of social conflict. We will use the town of Prat de Llobregat as a case study but with the intention that this catalogue may be used in other locations with similar problems.

The main aim of this project is to give value to demolished, endangered or downgraded buildings while involving the local population in the process of creating this new catalogue. We want to use the materials created and its publicity campaign to give visibility to elements that have been excluded from an “official” catalogue, while also using it as a lobbying tool against public institutions which are insensitive to elements of historical and social value.

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Júlia Valldolitx, Catàleg de Patrimoni en Perill

Júlia Valldolitx, Catàleg de Patrimoni en Perill

 

 

Digital Video

Diego Fernández, professor of the subject of Digital Video, presents to the students the techniques and resources of the creation of video and animation destined to the network. In this subject they work on learning the characteristics of digital video, its editing, the interactivity, a introduction to 3D animation and a introduction to audio processing.

Marc Juanola


Andrés Gutiérrez


Laia Faiges


Jose Navarro


Valeria Cerrada


Carlos Vidente

Web Projects

The subject of Web Projects, taught by Professor Anna Fuster, presents the development of the layout in HTML and CSS of a web project. Throughout the course the students work on the approach and obtaining a functional prototype, going through a graphic proposal, layout and installation on a server.

Students learn the specificities of design for the digital medium. How to raise a briefing, interaction design and information architecture. In this edition, the students have implemented the website of the prototype done in the subject of Analysis and management of digital publications, resulting in a redesign of the websites of several selected museums.

Andrés Gutiérrez


Valeria Cerrada


Carlos Vicente


Jose Navarro


Laia Faiges

Introduction to Programming

Professors Jordi Collell and Oriol Collell have been responsible for carrying out the teaching of the Introduction to Programming subject. This subject aims to provide students with a base knowledge of the programming language. In this way they can know the complexity of the projects online, make good approaches, get a fluid communication with the professional environment and take full advantage of the technical possibilities.

Students learn how Java Script works, PHP and MySQL notions, and the practical functioning of JQuery libraries. During the course different practices are made that provide the students with useful resources for possible projects. One of them has been using the GreenSock TweenMax library.

Paola Belmonte

The user clicks mandala rings and causes them to stop or move in a circular manner.

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Laia Faiges

The planet rotates and stops by pressing the power button on the center.

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Andrés Gutiérrez

Machine buttons operate on all types of interactions.

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Marc Juanola

The ray machine on the right side can be switched on and off.

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Sandra Rubio

The chocolate factory has a continuous movement of its presses and gears.

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master Eina

User-Centered Design

The User-Centered Design (DCU) is a design approach that takes into account the final recipient of the product or service, the activity that is developed, as well as the contexts of use. Within the subject of Analysis and management of digital publications, the students of the master have worked with professor Enric Mor aspects of the DCU through dynamics, activities and a project of redesigning a museum web.

One of the first activities in class was the design of a wallet or purse. The objective of the activity was to make the product thinking directly to a classmate.

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Through an iteration process, the students asked the needs and posed problems with possible solutions. In this way, the final result was more and more adjusted to success. Finally the activity concluded with a debate on the best product: the one that best solved the need of the user in question.

An important process in the design of any online platform or an app is to take into account the Scenarios. In them, the designer reflects on possible plausible situations in which a typical user might find himself using the product. This is a very important process when working with the User Experience (UX)

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This time the class activity consisted in designing in a very visual way a scenario for a particular app. The functionality of the app consisted of a system designed to find, through the collaboration of people, your lost pet.

Iterative Design is a design methodology based on a cyclical process of prototyping, testing, analysis and refinement of a product or process. Based on the test results of the most recent iteration of a design, changes and improvements are made.

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To practice and understand this operation, the Marshmallow Challenge was held in class. This is a team-building challenge that encourages the design mentality and supports the basic engineering principles. Each team is given the supplies to work – spaghetti, ribbon and rope – and in 18 minutes must build the highest possible tower that holds a marshmallow.

Finally, the final project of the subject consisted in the redesign of the website of a museum. Following the steps worked in class of the DCU, the students have made a report detailing the iterative process carried out step by step. Among them, the scenarios, information architecture, sketching, flow diagram and finally a functional prototype.

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Carlos Vicente

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Jose Navarro

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Andrés Gutiérrez

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Laia Faiges

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Buy Yourself

The subject of Web Projects, taught by Anna Fuster, addresses the development of a web project, its approach and the obtaining of a functional prototype, graphic proposals, layout and server installation. Within the framework of this course, the students of the master’s degree have been visited by two representatives of Buy Yourself, an innovative app that allows you to buy without queuing. The two representatives, designer and programmer of this start-up, have explained to us the operation of their project, the development process they carried out both at the level of user-based design and organization and management of the business system.

Along the talk, they have evidenced the importance of understanding the user’s context and adjusting the project to their needs, based on UX / UI techniques and processes. In their case, they have sought to solve the problem of queues when buying in a clothing store and make this experience more practical for the user. By the moment, they have focused on small clothing stores, since the app is in a first phase of launch and implementation in this type of commerce is simpler.

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Screenshots from APP Buy Yourself
  1. Enter to the store, choose the products and scan with the APP their bar codes.
  2. You can automatically discover the features of the product, such as when you buy online.
  3. The purchase is made without queuing to pay. Simply by pressing a buy button.

The talk has had several moments where members of the Buy Yourself team advised students about the role differentiation within a company, the role of the designer, their interaction and understanding with other professionals and also about models of financing and promotion within the economic framework of a start-up.