In the subject of Typography taught by Nikita Bashmakov –and also, partially, by Enric Jardí and Albert Corbeto– the students learn about the history of typography and the semantic traits of the letter in order to exploit its visual potential, taking into account the choice of typography, composition and format to be able to create complex typographical systems.
We started by learning and practicing the beginnings of calligraphy, in order to learn firsthand why letters have the shape they do.
Once we had understood all the typographic variables and what to take into account when choosing a letter and not another, we did an experimental typography exercise to put everything into practice. Thus, using only typography, the assignment was to freely illustrate the show that Montserrat Caballé and Freddie Mercury starred in Montjuïc in 1988 singing “Barcelona”. These are some of the resulting projects:
The final project of the subject consisted in conceptualizing and designing a magazine from scratch, taking into account all the typographical choices, the hierarchy of information, organization, legibility, composition, sequence and format of the publication. Here are some of the resulting projects:
The students of Graphic Identity Projects –a subject run by Xavier Alamany– are working individually in the conceptualization of an event that would take place in Montbau –a neighbourhood of Barcelona– and the design of its graphic identity.
A few days ago the students had the opportunity to show their projects to Carles Murillo and Lluís Serra, both professional graphic designers. They tutored them individually and gave them some tips, advices and references that could be useful to make the projects grow.
Last week, within the framework of the subject “Graphic Applications Projects”, the students had class with Anna Alcubierre, space designer. They began the session with some exercises that helped them conceptualize an exhibition space related to the object that needs to be exhibited, learning how to generate emotional experiences in the viewer. At the end, they had to design a space that expressed the values of the city that each one of them has been working on as a final project throughout the course. Below are some of the models that were proposed.
In the subject of Graphic Production taught by Lluc Massaguer the students learn about the supports, the processes and printing techniques in graphic arts, as well as the correct preparation of final arts in order to be reproduced. They work with the basic techniques to be able to self-manage the design and printing process. Some of the final works of the subject are presented below.
Natural Screen Print Stencils – Cecelia Wood
The objective of this project was to explore the graphic possibilities of natural stencils in screen printing, to discover what effects can be created using non-paper stencils: leaves, plants and natural fabrics such as cotton and jute, and to investigate the different effects created when these same stencils are used both with and without emulsion, in order to multiply the number of graphic possibilities. This theme was chosen because outside of creating designs in Photoshop or Illustrator to be reproduced in screen printing, there is a wealth of manual image-creation possibilities. Almost anything flat can be exposed or used as a stencil, and these more manual methods allow for more unexpected outcomes, which is one of the principal strengths of screen printing.
Zer dio suak? – Ander Zanguitu
This project was based on the production of inks from burned materials and the experimentation with these inks through screen printing. The reason why the burned materials were chosen was the situation that was lived in Barcelona the days after the judgment of catalan political prisoners (“El Procés”). ¿What does the fire mean? ¿What is the message implied behind it? ¿Is it possible to talk about the metaphoric, social or historical strength of fire through the resulting ink from the ashes? The title of the project, “Zer dio suak?” (“¿What does the fire say?”) aims to throw into the air all these questions, implying the critical aspects of fire through graphic design.
Eco-publishing – Nele Kempenaers
How can the decisions made by graphic designers influence the environmental impact of their design? That was the question behind this final work about eco-publishing. The work explains what graphic designers should know about eco-publishing and how they can find the right printer and paper to work with. It also contains an analysis of the ecological practices of the printers Cevagraf and Vanguard Grafic. Although sustainability can be very complex, it is the responsibility of the designer to overcome the challenges and to always remain critical.
The students of Graphic applications projects, a subject run by Martí Ferré, had the opportunity to learn first-hand how the prototypes workshop of the school work. The workshop’s teachers, Abel Vallhonesta and Verónica González, sculptor and designer, showed them which materials can be used and how to work with each of them to create a project, whether that’s molding, sanding or generating textures. The students learned how to work with molds and how to use the machines that are available at the workshop, such as the laser cutting machine or the thermoforming machine.
Once introduced to the materials, each student must work on their personal project, which consists of choosing a city and portraying its personality using materials and form.
The students of Graphic Production, a subject run by Lluc Massaguer, visited Vanguard Gràfic on the 11th and the 18th of November. At the printing house Josep Amat taught the students about their workflow and important aspects of the graphic production process such as paper options, the process of defining a budget, and other logistics of a printed graphic project.
In the course of Graphic Identity Projects taught by Xavier Alamany, the students of the Master in Graphic Design have developed a series of tools and resources to generate an identity that connects with the district of Montbau and the festival of reference for it.
Starting with the basics, the definition and analysis of the neighbourhood, its attributes, its strong points and its shortcomings. Discovering what you need and what we can contribute as designers. Subsequently, through dynamic classes, group corrections and small connected commissions, it has been defined what type of festival is appropriate in the neighbourhood, what graphic image is applied and what identity it has, maintaining the very essence of the Montbau neighbourhood.
Some of the final works of the subject are presented below. An identity on a specific festival applied in Montbau.
Fontbau. Montbau Typographic Festival
A typographic festival where through various activities appropriate to different audiences will work the field of typography, the festival has been conceptualized through a special element, with importance to Montbau, its water source, where neighbors come for its purity.
Set 7th Art
A film festival in the Montbau neighborhood that seeks to capture the attention of the neighborhood and its participation through contests and short films. It takes advantage of the tranquility of the neighborhood’s nightlife and combines the concept of the seventh art of cinema itself to give identity to the festival. The cube is used as the main image. A three-dimensional cube formed by squares, that synthesizes and unifies in a graphic way the concepts of geometry, unevenness, architecture, cinema, projection and focus, concepts typical of the festival and of Montbau.
-isme. Montbau cubism festival
An annual festival aimed at celebrating art in all its manifestations through the union between artistic expression itself and the geometric and rectilinear forms that make up the landscape of the Montbau neighbourhood. This edition is presented with the cubist movement. The festival seeks to encourage civic participation among citizens through recreational activities adapted to all ages.
Retrospectiva. Festival of architecture and digital arts in Montbau
Retrospectiva is Montbau’s festival of architecture and digital arts. The aim of the festival is to promote and foster the exchange and relationship established between architecture and digital arts as forms of creation and conceptualization. The aim of the festival is to unite these two concepts (architecture + digital arts) to represent the essence of the neighbourhood and the original constructions through architectural representations recreated with digital art, such as mapping or virtual reality.
Efímera. Art on ground
A festival of floor muralism, where neighbors and visitors can come and see live several artists painting the floors of the neighborhood as well as participate in activities and contributions to the mural. The element put it by its geometry is used, an element of surface, transportable and combinable that refers to the tiles of Montbau.
Recordart. People of Montbau Photographic Exhibition
Conceptualizes the graphic identity for a photographic exhibition where the authors are the neighborhood’s own neighbors. Empowering the historical values, the memories and the life of the neighborhood of Montbau. It seeks to create memory of Montbau, a series of memories through photographs exposed to the streets of the neighborhood, all in a direct, sensitive design that shows the photograph of the people.
es[ ] es[ ] Festival of Scenic Arts of Montbau
This is to organize a Festival of Performing Arts in the neighborhood of Montbau. The choice of the type of festival, the naming and its design is not a septum; it refers to the identity of the neighbourhood, to the lack of knowledge of many neighbours and people of Barcelona, to its green spaces and pedestrians, to its architecture and to the name of its streets. The name of the festival therefore refers to its identity and to all that can be Montbau: esmusica esmontbau | esteatre esmontbau | esdansa esmontbau | escirc esmontbau
In the subject of graphic application projects with Martí Ferré we have projected a country in a bottle and its secondary packaging, a poster, an editorial publication and a volumetric element or material. All of this is conducted through different dynamics such as workshops, presentations and group corrections, mindstorming on graphic elements, brainstorming, etc. And with the previous breakdown and analysis of the parts of a graphic project to treat them individually, understand them and generate better graphic results in their unification.
Some of the Projects of the course:
Rosa maria de los Heros – Argentina
The project focuses on interpreting and communicating the country of Argentina through color, typography, image and material. In order to disintegrate the country into these elements it was first necessary to do some research and understand what aspect of the country was to be revealed.
In this case, there are two sources of inspiration. The first, the story about the origin of the name of Argentina. The second engine of this project was the Grandmothers of the Plaza de Mayo as a symbol of struggle against the ravages of the dictatorship. From these two pillars, it was possible to communicate values such as the mirage of expectations and the voice, the opinion, the implication of its people as a “thread” that unites and mobilizes the country.
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Soraya Alba Marquez- Iceland
The project reflects the concept of solitude in the most isolated areas of Iceland where there are only deserts of lavas, waterfalls, volcanoes and uninhabited areas. The most austere, solitary and at the same time resistant and strong way of life in the small isolated farms lost in nothingness. The intention is to capture the isolation, the long and dark winters, the isolation, and the strength of its inhabitants in front of this other harder and more hostile face of Iceland.
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Paula Terra – Greenland
In the representation of the bottle and its packaging has been represented with the colors the 3 elements that define the climatic conditions of the country and transmit the calm of the population through the composition and proportions. The poster refers to the hunting of the Inuit, with the letter O as the main element it is possible to recreate the ice hole to be able to hunt. The publication consists of 40 images that show the set of 40 words that the Inuit use to express the different stages of snow and ice. Snow is part of the Inuit lifestyle and this proximity is transmitted with a texture that refers to tradition, with a more familiar and close character. The representative volume of Greenland represents the hunting of the Inuit through the use of materials. The sculptural format is due to the construction of large ice sculptures that were used to orient themselves in the landscape and indicate the areas suitable for hunting. In addition, their sharp form represents the hunting tools and the environment in which they were carried out.
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Leo Kulisevsky – Palestine
This project tries to escape from the hegemonic representation of Palestine where it is always represented by fear and war. Starting from the Palestinian tradition of reading the coffee grounds and the forms it leaves, I take the idea to develop the chosen concept: land. These forms help me to represent the forced territorial fragmentation that exists in the country and to speak of the territory as a living place that resists.
On January 15 and 24, we received Oscar Guayabero in our classroom, all within the subject of Identity Projects taught by Xavier Alamany.
Oscar Guayabero defines himself as a para-designer. Actually what he does is tell stories, he does it through objects, writing, installations, books, curating exhibitions and also teaching, publishing articles, activating platforms …
The session began with a conference where design was treated as a tool for social change, possible through the sum of the basic elements design + empathy + mediation- All shown with different design examples, their impact on society and your benefit
Then Oscar, along with Xavier, observed and listened to the different project proposals of the students in order to lead them towards a better projection, understanding and visualizing the strengths of each project as well as the weakest aspects to strengthen. It generated a session of debate and collective correction of the most interesting!