We have already finished the course of Analysis and Management of Digital Publications taught by Professor Diego Fernández. In it we have made an infographics that has allowed us to learn about the architecture of the information in charge of the study, analysis, organization, disposition and structuring of the information. We have also been able to work on information design, in which we have had to graphically represent the information and structure it efficiently and effectively so that it could be very visual and quickly understood.
The results have been very diverse. They have worked on reports related to the rise of cybercrime or piracy, a comparative of online media sales in black friday, about fake news, the use of apps to find a partner, even wondered if print is dying.
In the course of Graphic Identity Projects taught by Xavier Alamany, the students of the Master in Graphic Design have developed a series of tools and resources to generate an identity that connects with the district of Montbau and the festival of reference for it.
Starting with the basics, the definition and analysis of the neighbourhood, its attributes, its strong points and its shortcomings. Discovering what you need and what we can contribute as designers. Subsequently, through dynamic classes, group corrections and small connected commissions, it has been defined what type of festival is appropriate in the neighbourhood, what graphic image is applied and what identity it has, maintaining the very essence of the Montbau neighbourhood.
Some of the final works of the subject are presented below. An identity on a specific festival applied in Montbau.
Fontbau. Montbau Typographic Festival
A typographic festival where through various activities appropriate to different audiences will work the field of typography, the festival has been conceptualized through a special element, with importance to Montbau, its water source, where neighbors come for its purity.
Set 7th Art
A film festival in the Montbau neighborhood that seeks to capture the attention of the neighborhood and its participation through contests and short films. It takes advantage of the tranquility of the neighborhood’s nightlife and combines the concept of the seventh art of cinema itself to give identity to the festival. The cube is used as the main image. A three-dimensional cube formed by squares, that synthesizes and unifies in a graphic way the concepts of geometry, unevenness, architecture, cinema, projection and focus, concepts typical of the festival and of Montbau.
-isme. Montbau cubism festival
An annual festival aimed at celebrating art in all its manifestations through the union between artistic expression itself and the geometric and rectilinear forms that make up the landscape of the Montbau neighbourhood. This edition is presented with the cubist movement. The festival seeks to encourage civic participation among citizens through recreational activities adapted to all ages.
Retrospectiva. Festival of architecture and digital arts in Montbau
Retrospectiva is Montbau’s festival of architecture and digital arts. The aim of the festival is to promote and foster the exchange and relationship established between architecture and digital arts as forms of creation and conceptualization. The aim of the festival is to unite these two concepts (architecture + digital arts) to represent the essence of the neighbourhood and the original constructions through architectural representations recreated with digital art, such as mapping or virtual reality.
Efímera. Art on ground
A festival of floor muralism, where neighbors and visitors can come and see live several artists painting the floors of the neighborhood as well as participate in activities and contributions to the mural. The element put it by its geometry is used, an element of surface, transportable and combinable that refers to the tiles of Montbau.
Recordart. People of Montbau Photographic Exhibition
Conceptualizes the graphic identity for a photographic exhibition where the authors are the neighborhood’s own neighbors. Empowering the historical values, the memories and the life of the neighborhood of Montbau. It seeks to create memory of Montbau, a series of memories through photographs exposed to the streets of the neighborhood, all in a direct, sensitive design that shows the photograph of the people.
es[ ] es[ ] Festival of Scenic Arts of Montbau
This is to organize a Festival of Performing Arts in the neighborhood of Montbau. The choice of the type of festival, the naming and its design is not a septum; it refers to the identity of the neighbourhood, to the lack of knowledge of many neighbours and people of Barcelona, to its green spaces and pedestrians, to its architecture and to the name of its streets. The name of the festival therefore refers to its identity and to all that can be Montbau: esmusica esmontbau | esteatre esmontbau | esdansa esmontbau | escirc esmontbau
In the subject of graphic application projects with Martí Ferré we have projected a country in a bottle and its secondary packaging, a poster, an editorial publication and a volumetric element or material. All of this is conducted through different dynamics such as workshops, presentations and group corrections, mindstorming on graphic elements, brainstorming, etc. And with the previous breakdown and analysis of the parts of a graphic project to treat them individually, understand them and generate better graphic results in their unification.
Some of the Projects of the course:
Rosa maria de los Heros – Argentina
The project focuses on interpreting and communicating the country of Argentina through color, typography, image and material. In order to disintegrate the country into these elements it was first necessary to do some research and understand what aspect of the country was to be revealed.
In this case, there are two sources of inspiration. The first, the story about the origin of the name of Argentina. The second engine of this project was the Grandmothers of the Plaza de Mayo as a symbol of struggle against the ravages of the dictatorship. From these two pillars, it was possible to communicate values such as the mirage of expectations and the voice, the opinion, the implication of its people as a “thread” that unites and mobilizes the country.
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Soraya Alba Marquez- Iceland
The project reflects the concept of solitude in the most isolated areas of Iceland where there are only deserts of lavas, waterfalls, volcanoes and uninhabited areas. The most austere, solitary and at the same time resistant and strong way of life in the small isolated farms lost in nothingness. The intention is to capture the isolation, the long and dark winters, the isolation, and the strength of its inhabitants in front of this other harder and more hostile face of Iceland.
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Paula Terra – Greenland
In the representation of the bottle and its packaging has been represented with the colors the 3 elements that define the climatic conditions of the country and transmit the calm of the population through the composition and proportions. The poster refers to the hunting of the Inuit, with the letter O as the main element it is possible to recreate the ice hole to be able to hunt. The publication consists of 40 images that show the set of 40 words that the Inuit use to express the different stages of snow and ice. Snow is part of the Inuit lifestyle and this proximity is transmitted with a texture that refers to tradition, with a more familiar and close character. The representative volume of Greenland represents the hunting of the Inuit through the use of materials. The sculptural format is due to the construction of large ice sculptures that were used to orient themselves in the landscape and indicate the areas suitable for hunting. In addition, their sharp form represents the hunting tools and the environment in which they were carried out.
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Leo Kulisevsky – Palestine
This project tries to escape from the hegemonic representation of Palestine where it is always represented by fear and war. Starting from the Palestinian tradition of reading the coffee grounds and the forms it leaves, I take the idea to develop the chosen concept: land. These forms help me to represent the forced territorial fragmentation that exists in the country and to speak of the territory as a living place that resists.
In the subject of Graphic Production taught by Lluc Massaguer of the Master’s degree, the supports, processes and printing techniques in graphic arts are studied, as well as the preparation of final and original arts to be able to be reproduced. It shows each of the parts that make up the graphic process from conceptualization and ideation to final delivery. These are some of the resulting final projects:
Four-Color — Leo Kulisevsky
The aim of the work is to experiment with different serigraphic techniques, the main one being four-colour. In this work, the original black and white image was converted to colour and the result obtained from the division of invented channels (CMYK) was seen. Will the superimposition of these four inks turn the photograph originally in black and white to color?
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Pantone Organic — RosaMaria de los Heros
Pantone Organic is a research project in which it is proposed to use domestic fruit and vegetable waste generated at home to check whether it is feasible to produce inks for screen printing. He uses the “pantonera” system as a record of the different colours he manages to produce. In this way, it remains as an archive of the possibilities that exist and perhaps as a tool to convince or share the results with others.
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Graphic design with fluid paint — Monica Sacot
The project is based on the deepening of the work with acrylic paint used with the acrylic pouring technique. It consists of preparing a mixture of acrylic paint and medium acrylic to achieve a texture that flows easily through the canvas. The main objective of the project is to create visually attractive images and then use the image generated to apply it in the production of graphic design in the form of background, texture, pattern, and so on.
In the subject of Analysis and Management of Digital Publications, we have developed infographics of topics related to the Internet and technologies. In the last session with Diego Fernández, we showed our results in class to share and discuss them all together.
Every project was diverse at both formal and content level. Themes were very broad: from the existence of cookies, the world of emojis, the success of online dating, the streaming music, the usage and abuse of smartphones or Instagram and the curious case of #foodporn.
This proposal comes from the desire to share personal interpretations of the 23rd of April’s festivity. The 11 participants, narrate and illustrate based on typical elements from the popular legend. Books, dragons and kisses appear in different ways at the same time we question them, reinterpreting the story with princesses that puncture and roses that are not for sale anymore.
The self-edition consists of 28 pages, black and white interiors and a silk-screen cover printed in the workshop of EINA Espai Barra de Ferro. In the same Arts Centre, the fourth edition of PRINT.ed Singular Publications fair took place on Saturday 21st of April, where the zine was available from 11 am to 8 pm.
Diego Fernández, professor of the subject of Digital Video, presents to the students the techniques and resources of the creation of video and animation destined to the network. In this subject they work on learning the characteristics of digital video, its editing, the interactivity, a introduction to 3D animation and a introduction to audio processing.
The subject of Web Projects, taught by Professor Anna Fuster, presents the development of the layout in HTML and CSS of a web project. Throughout the course the students work on the approach and obtaining a functional prototype, going through a graphic proposal, layout and installation on a server.
Students learn the specificities of design for the digital medium. How to raise a briefing, interaction design and information architecture. In this edition, the students have implemented the website of the prototype done in the subject of Analysis and management of digital publications, resulting in a redesign of the websites of several selected museums.
Professors Jordi Collell and Oriol Collell have been responsible for carrying out the teaching of the Introduction to Programming subject. This subject aims to provide students with a base knowledge of the programming language. In this way they can know the complexity of the projects online, make good approaches, get a fluid communication with the professional environment and take full advantage of the technical possibilities.
Students learn how Java Script works, PHP and MySQL notions, and the practical functioning of JQuery libraries. During the course different practices are made that provide the students with useful resources for possible projects. One of them has been using the GreenSock TweenMax library.
The user clicks mandala rings and causes them to stop or move in a circular manner.
The planet rotates and stops by pressing the power button on the center.
Machine buttons operate on all types of interactions.
The ray machine on the right side can be switched on and off.
The chocolate factory has a continuous movement of its presses and gears.
The User-Centered Design (DCU) is a design approach that takes into account the final recipient of the product or service, the activity that is developed, as well as the contexts of use. Within the subject of Analysis and management of digital publications, the students of the master have worked with professor Enric Mor aspects of the DCU through dynamics, activities and a project of redesigning a museum web.
One of the first activities in class was the design of a wallet or purse. The objective of the activity was to make the product thinking directly to a classmate.
Through an iteration process, the students asked the needs and posed problems with possible solutions. In this way, the final result was more and more adjusted to success. Finally the activity concluded with a debate on the best product: the one that best solved the need of the user in question.
An important process in the design of any online platform or an app is to take into account the Scenarios. In them, the designer reflects on possible plausible situations in which a typical user might find himself using the product. This is a very important process when working with the User Experience (UX)
This time the class activity consisted in designing in a very visual way a scenario for a particular app. The functionality of the app consisted of a system designed to find, through the collaboration of people, your lost pet.
Iterative Design is a design methodology based on a cyclical process of prototyping, testing, analysis and refinement of a product or process. Based on the test results of the most recent iteration of a design, changes and improvements are made.
To practice and understand this operation, the Marshmallow Challenge was held in class. This is a team-building challenge that encourages the design mentality and supports the basic engineering principles. Each team is given the supplies to work – spaghetti, ribbon and rope – and in 18 minutes must build the highest possible tower that holds a marshmallow.
Finally, the final project of the subject consisted in the redesign of the website of a museum. Following the steps worked in class of the DCU, the students have made a report detailing the iterative process carried out step by step. Among them, the scenarios, information architecture, sketching, flow diagram and finally a functional prototype.